Claude started his career in tourism as a technical sales manager for a tour operator in Marseille (France) and worked with the network of travel agency in the south of France.
In addition to his work, he completed training at the University in Business Administration with Université de la Méditerranée (Aix-Marseille II) 1992
He then spent 6 years as sales executive at the Envergure / Louvre Hotels group, especially for the brand 3 stars “Bleu Marine”, where he developed the brand and learned about hotel & travel industry.
During this time he discovered the tremendous potential of the Internet for the marketing of hotels and tourism.
He then became the sales and marketing manager for a regional hotel booking engine managed by the Marseille Chamber of Commerce.
He then spent some years as an independent consultant for hotel and tourism industry with a dedicated focus on french DMO’s, independent hotel, emarketing, Travel 2.0 and travel social media.
Claude managed the blog Les Explorers for 3 years and started in march 2008 this new blog www.hotelitour.com
It’s now his only blog, except for a few posts on Tourism Internet Marketing, a great blog handle by Jens Thraenhart and some comments from friends in the T-List and others ….
He wishes you a happy reading and wants you to feel free to post some interesting comments.
Claude Benard contributes to the following category:
The Last 10 Posts by Claude:
I will be at China Outbound Tourism workshop at WTM 2013,
(23 Oct 2013)
Workshop: New Chinese Tourists – The Second Wave of China’s Outbound Tourism,
(22 Oct 2011)
ITB Asia Panel 2 – The New Chinese Tourist – How to Cater, Reach and Connect to a New Breed of Sophisticated Chinese Consumers,
(20 Feb 2011)
ITB Berlin – PhoCusWright – New Media Summit,
(05 Feb 2011)
My Blog Day: travel bloggers network, social media, customer, china, travel contest,
(30 Aug 2010)
World Bloggers Travel Contest,
(26 May 2010)
From Marseille to Berlin- before ITB, PhoCusWright and Bloggers Summit,
(09 Mar 2010)
Personal message: Act now to save Taro life. (it’s legit),
(26 Jan 2010)
My Wishlist predictions for 2010,
(30 Dec 2009)
PhoCusWright OnLine Ticket: Watch live from your home or office,
(15 Nov 2009)
Claude's Latest Conversations on Twitter