UpTake’s First Annual “Best Of UpTake” Awards for 2009

UpTake is pleased to announce the debut of our first annual "Best of UpTake" awards based upon the collective words and wisdom of the online masses -- in this case the masses being internet-savvy travelers.

UpTake is uniquely positioned to create these awards due to our ever-growing collection and organization of more than 20 million travel reviews, ratings, blogs and articles, accounting for over 775,000 travel-related products. Using UpTake technology we are able to measure and rank the overall favorites.

How the "Best of UpTake" awards help travelers plan a trip:
Showcasing the awards on UpTake allows potential travelers an easier, faster and more confident decision making process with regard to their personal travel needs -- either by booking or selecting the UpTake award winner.

How we chose the winners:
The "Best of UpTake" distinction is awarded per location (city or state) and is based upon high marks achieved in the following categories: Family, Budget and Romantic.

Products (hotel, lodge or attraction) are only eligible to receive a "Best of UpTake" award if a minimum of ten relevant products are available in their respective location (no winners by default!). In categories with ten to twenty products, only the top five are considered for an award. In addition, a product must have a minimum of three reviews (from any number of sources) and the average rating must be above "3" to receive a badge. A product can only receive one award.

For example, a hotel on UpTake may have more than 100 total reviews from multiple sources, but the hotel will only receive an award if the reviews are positive and consistently better than that of its competition (products within the same location and category) based upon UpTake analysis.

Award-winning products will receive a "Best of UpTake" badge listed on the UpTake website. Owners of award-winning businesses may request a badge for their own site by contacting UpTake via the instructions included on their product's page.

About our technology
UpTake mines the web for great travel products and all the opinions people have about them-over 20 million opinions to date. By applying natural language analysis and our unique travel ontology, UpTake understands these opinions and can clearly see the trends and patterns that emerge from the collective travel intelligence. Based on the collective input of the entire web, the "Best of UpTake" winners represent the top tier of over 775,000 places to stay and things to do.

Suggestions & questions
Not everyone may agree with all the awards given - travel is very personal after all. And even though we've built the largest collection of North American attractions and accommodations, we're sure there are still more great things out there that we haven't found yet. But whether you agree, disagree or know of a hidden gem we should consider next time, we'd love to hear from you. Email your suggestions and/or questions to feedback@uptake.com.


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